Monday, October 2, 2017
Pew’s analysis of early Trump coverage: plenty of polarization, and a focus on personality over policyStories from news sources whose audiences lean right were five times as likely to have a positive assessment of the administration’s performance than those with left-leaning or mixed audiences. By Ricardo Bilton. |
Google ends its first-click-free policy as it looks please publishers with new subscription tools“We're also exploring how Google's machine learning capabilities can help publishers recognize potential subscribers and present the right offer to the right audience at the right time.” By Shan Wang. |
What We’re Reading
The New York Times / Mike Isaac and Scott Shane
Facebook’s Russia-linked ads came in many disguises →
“There was ‘Defend the 2nd,’ a Facebook page for gun-rights supporters, festooned with firearms and tough rhetoric. There was a rainbow-hued page for gay rights activists, ‘LGBT United.’ There was even a Facebook group for animal lovers with memes of adorable puppies that spread across the site with the help of paid ads.”
Crux / Inés San Martín
Pope Francis wants the Catholic Church to tackle ‘fake news’ →
“For the next World Day of Social Communications, Pope Francis wants the Catholic Church to make a contribution to the mounting issue of ‘fake news,’ in part by seeking to promote ‘professional journalism which always seeks the truth, and therefore a journalism of peace that promotes understanding between people.'”
Recode / Kurt Wagner
Facebook is hiring another 1,000 people to review and remove ads →
“The company also said it will invest more in machine learning to ‘better understand when to flag and take down ads,’ and expand its advertising content policies to stop ads that use even ‘subtle expressions of violence.'”
Adage / Garett Sloane
Apple News lets publishers test serving ads from Google’s DoubleClick →
The move would reduce the friction involved in integrating Apple News ads with existing ad tech systems.
Agora Journalism Center, University of Oregon / Damian Radcliffe
A report on local journalism in the Pacific Northwest →
Includes how local news outlets capitalized on the publication of “The Big One” by Kathryn Schulz in The New Yorker.
Washington Post / Vidhi Doshi
India’s millions of new Internet users are falling for fake news – sometimes with deadly consequences →
Many of these fake news stories are spread via Whatsapp.
Digiday / Sahil Patel
Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers →
One publisher said it earned $500 off a video that attracted more than a million views.
BuzzFeed / Craig Silverman
Publishers overseas are making money by targeting Americans with cheap – and sometimes false – information about niche topics →
“Thanks to the rise of platforms like Facebook and Google, a growing amount of information being created for Americans is coming from overseas.”
The Irish Times / Laura Slattery
Mark Little media venture Neva Labs aims to be Netflix for news →
The ambitious-sounding effort will focus on personalized news feeds, artificial intelligence, and voice activation. Co-founder Aine Kerr wrote about the venture on Medium.
Digiday / Lucia Moses
How Univision has grown its digital presence with a mission-driven focus →
“Univision had 2.6 million unique visitors in August, up modestly from 2.2 million a year earlier, according to comScore. But off platform, its news video views have soared, to 133 million views on Facebook in August from 40.3 million a year earlier, according to Tubular Labs.”